The value of a freight broker for your enterprise freight operations and logistics

As commerce and freight demands continue to surge, enterprises are seeking out new ways to embed cost efficiency and productivity improvements into the complex process of coordinating and managing national supply chains.

As the well-prepared enterprise prepares their logistics and transport operations for a smoother ride, they are turning to the opportunities and value offered by freight brokers

What is a freight broker?

In simple terms, a freight broker makes the entire process of getting goods transported from point A to point B as fast and cost-effective as possible.

Unlike freight carriers that may own a fleet of trucks or vessels, freight brokers tap into their vast network of partnerships with carriers - across various modes of transportation - to find the best shipping solutions for their clients.

The modern freight broker doesn’t just focus on carrier costs and service either. Those leading the market are the ones who have powerful freight management software and a local, experienced services team.

Your choice of carriers should be customised to suit your freight needs, ensuring your transportation and logistics services operate with flexibility, reliability, visibility, speed and a cost focus.

Why do you need a freight broker?

Coordinating the transportation and logistics of a broad array of products is a complicated task. There isn't a single carrier in Australia - or indeed, anywhere - that excels in all types of deliveries across all regions.

Navigating this complexity on your own can be daunting, not to mention inefficient.

Freight brokers specialise in all things logistics. They can leverage their extensive networks, freight knowledge and industry expertise to match businesses with the most suitable carriers for each shipment. Their group buying power, advanced processes, and focus on incremental improvements helps to optimise costs. They simplify the process with a singular point of contact, one system for management, and a single consolidated invoice, no matter how many carriers you use. And over time, they get to know your business inside and out, helping to better coordinate carriers, troubleshoot issues, and offer tailored advice and support.

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The benefits of working with a freight broker like Freight People

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Easier logistics management

When service delivery to customers is your most important metric, you need a freight solution and team that prioritises reliability, efficiency, and timely transportation of goods. Freight brokers leverage their extensive network to quicky compare multiple carriers and select the right transportation option to get your urgent, bulky and/or fragile goods into the hands of your customers as soon as possible.

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Enhanced logistics technology

Today’s freight brokers use smart, cloud-based logistics solutions to handle increased internal complexity, automate processes to eliminate wasted effort, and offer deeper integration with core business systems. At Freight People, Cario is the freight management solution at the core of our offering – it is one of the best end-to-end cloud-based freight management systems in the market.

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Freight automation & optimisation

Leading freight brokers are now applying data and advanced analytics to provide insights into every aspect of your freight operations, from shipment tracking and carrier performance to cost analysis and delivery times. This approach can reveal the root causes of inefficiencies and automate routine activities such as report generation to further streamline operations.

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Scalable solutions

Rather than building out your internal team to accommodate growth, freight brokers offer solutions that grow with your business. As your needs change or your business expands, their services easily adapt to new market demands or increased logistics requirements.

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Single point of contact

Managing multiple carriers, each with their own contracts, pricing, tracking, invoicing and customer service centres takes time. Freight Brokers provide a single point of contact for all your freight requirements, so you get one system and one invoice, regardless of the carriers you choose.

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Greener logistics

Some modern freight brokers include eco-friendlier options to help customers reduce their environmental footprint through optimised routing, carrier selection, and shipment consolidation. For example, at Freight People we use data to accurately measure the gross emissions of your freight operations and recommend offsets to achieve carbon neutrality.

Why should I consider Freight People for freight brokerage services?

Engaging Freight People for your freight and logistics operations means partnering with a team who are actively transforming enterprise freight management. Through a smart combination of technology, people and innovation, we are indispensable partners for enterprise organisations looking to navigate the complexities of modern freight and logistics.

By offering smarter carrier choices, leveraging technology, and providing single point of contact support, we deliver efficient, cost-effective, and scalable logistics solutions.